Jake Jorgovan Jake Jorgovan

Episode 26: Grow Better B2B Sales With Account-Based Podcasting

Join Dots Oyebolu as he chats with Noah Tetzner, Head of Guest Scheduling at Content Allies about his journey from history podcast enthusiast to podcasting professional. Noah reveals the strategic facets of account-based podcasting (ABP) and its potential to forge authentic relationships as well as new business opportunities.

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Jake Jorgovan Jake Jorgovan

Episode 25: Marketing Intelligence Strategies for Analytical Success

Join Dots Oyebolu as he sits down with Dana DiTomaso, President and Partner at Kick Point Inc. Dana delves into the intricacies of data analytics in marketing, drawing clear lines between reporting and dashboards and the importance of setting and managing client expectations in the realm of digital marketing.

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Jake Jorgovan Jake Jorgovan

Episode 24: Developing an Effective Branded Audio Strategy for Marketing Content

Join Dots Oyebolu as he talks to Amy Webber, Podcast Producer, and Brandon Basson, Lead Audio Editor, both of Content Allies. In this conversation, they share insights into branded audio for marketers. They explore topics like the importance of audio branding, owning audio content vs. using stock audio, and the role of audio quality in podcasting.

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Jake Jorgovan Jake Jorgovan

Episode 22: Marketing Intelligence Best Practices for CMOs

On this episode, Julian Juenemann, Founder of MeasureSchool, dives into the world of data analytics, digital marketing intelligence and the importance of understanding your data for optimizing marketing campaigns. With a rich blend of experience and insights, Julian brings to the forefront the significance of tracking in digital marketing and the nuances of data interpretation.

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Jake Jorgovan Jake Jorgovan

Episode 20: Why Customer Relations Is the New Public Relations

Join Dots Oyebolu, Host of the Marketing Leadership podcast, as he talks with Shama Hyder, Founder and CEO of Zen Media. The two delve into the evolving landscape of digital marketing, discussing the nuances of branding and engagement in both the digital and physical realms.

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Jake Jorgovan Jake Jorgovan

Episode 17: Are Performance Marketing Campaign Activations a Waste of Money?

Join Dots Oyebolu as he speaks with Ethan Okwara, Group Head Marketing and Corporate Communications at Asset & Resource Management Holding Company (ARM HoldCo) to discuss what the right way is to execute influencer marketing campaigns and why human-to-human engagement is more important than ever in marketing.

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